Press Releases & Important Articles

Stop Drowning Now Member SwimJim, Texas presented a PSA to Liestman Elementary on Wednesday, 5/31/2017.

In addition to being a life-saving skill, the benefits of swimming are endless, and your child should learn to swim as early as possible.

It’s important to know the different dangers, and how to teach your children to navigate the dangers at any age.

Targeting the increased rate of drowning and near-drowning incidents in the United States, the Safer 3 Water Safety Foundation today launched a Public Service Announcement (PSA) campaign, “Identify & Reduce Your Family’s Drowning Risk.”

After watching the Nationwide commercial during the Super Bowl, we knew that the powerful message would not sit well with much of the American audience. Since the airing of the commercial, there are two polar opposite views on the commercial's effectiveness.

January is National Bath Safety Month! Take a look at this report on in-home drownings and learn bath safety tips.

There's danger lurking on lakes and ponds this winter: Every year, people fall into the frigid water.

The changing season means performing all those little tasks that prepare your home for winter, from raking up fallen leaves to winterizing your swimming pool. This article provides tips for how to winterize your swimming pool

The National Drowning Prevention Alliance has launched a national competition in search for the 2014 Lifesaver of the Year. The winner crowned “Lifesaver of the Year” receives an all-expense paid trip for one to Dallas, Texas for the 14th Annual National Drowning Prevention Symposium from March 11-13, 2015.

Pool Safely, the U.S. Consumer Product Safety Commission (CPSC) national public education campaign to save lives in pools and spas, today announced that it has renewed agreements with prominent national Campaign Safety Partners (CSPs) to support its mission through the 2015 swim season.

Millions of people enjoy boating and all of its associated recreational activities every year, and while the percentages of boating accidents might appear to be many times safer than driving an automobile, accidents do happen. This article offers a few statistics to give you an idea of some basic numbers about vehicle and boating accidents.

Safer 3 is proud of these young Girl Scouts for their initiative of teaching water safety! Santa Clarita City Council honored the two girls for their campaign to bring water safety awareness to young children using the Safer 3 message and characters.

As we celebrate the unofficial end of summer this holiday weekend, we must remember that there is no such thing as a "drowning season." Water safety and drowning prevention efforts must remain 12 months a year.

Click here to read more about staying safer throughout the year.

We are thrilled that USA Today took the initiative to run this very important article. USA Today interviewed Safer 3 and USA Swimming Foundation about the use of the terms "water-safe," "water-proof" and "drown-proof" when talking about water safety. There is always RISK around water, no matter swim abilities.

The 12th Annual Safer 3 Ocean Swim is only 5 weeks away! Be sure to register ASAP as we are only allowing 500 swimmers this year!

Another Safer 3 Messenger making us proud. Check out Debbie Sayer's (of DolFun Swim Academy) recent article in Metro Parent Magazine about water safety and the importance of swim lessons!

Four-time Olympic gold medalist Jason Lezak talks about the importance of parental supervision around the swimming pool.

Summer's over, but there is never a bad time to learn how to swim.

Olympic gold medalist is on a crusade to prevent childhood drownings.

The Safer 3 Messengers serve an invaluable purpose to our organization. The Safer 3 Messengers provide the critical "boots on the ground" by educating their communities in order to prevent drownings. Recently, Safer 3 Water Safety Foundation heard of the incredible work that Stephanie Cusack, of Cusack Family Swim School, is doing in her McKinney, Texas community.

How many parents have made one of these mistakes? "People think it can’t happen to my child. But it happens every day to someone’s child."

Safer 3 President Jim Spiers was featured on Good Morning America as they investigated secondary drownings.

Safer 3 Chairman of the Board Johnny Johnson is interviewed as a water safety expert on NBC LA.

Join the USA Swimming Foundation's Make a Splash Tour, presented by Phillips 66, for a FREE public water safety and swimming festival which will include a Safer 3 Water Safety Challenge. The event takes place at Belmont Plaza Outdoor Pool & Beach in Long Beach, CA. Click for more details.

This is the first report to examine racial/ethnic disparities in fatal drowning rates by age and setting. Overall, American Indians/Alaska Natives were twice as likely, and blacks 1.4 times as likely, to drown as whites. The disparity increased when only drowning deaths in swimming pools were considered. Blacks aged 5–19 years were 5.5 times more likely to drown in a swimming pool than their white peers, and at ages 11–12 years, blacks drowned in swimming pools at 10 times the rate of whites.

The Safer 3 Messengers are doing great work in their communities during Water Safety Awareness Month. We are especially proud of a group of high schoolers who will distribute 10,000 water safety door hangers in their community.

The CPSC compiles an end of summer drowning report to track the tragic toll of child drownings nationwide. More than 200 children under age 15 drowned in a pool or spa during the 2013 summer season from Memorial Day to Labor Day weekends; 143 of those children were under the age of 5.

We are thrilled with the water safety outreach from so many Safer 3 Messengers. Keep up the great work!

Nine-time Olympic gold medalist Mark Spitz talks about the importance of parental supervision around any pool or water event.

Two-time Olympic Gold Medalist Swimmer Janet Evans speaks on the importance of learning how to swim.

Safer 3 was a part of a wonderful event on Sunday, April 27, 2014 as Blue Buoy Swim School hosted their Safer 3 Water Safety Challenge. The event was fit for a Princess!

So many organizations came together to promote water safety and the Safer 3. A special thank you to Princess Charlene and her Princess Charlene of Monaco Foundation.

CARE Ambulance Service has been a strategic partner of Safer 3 since 2008. Care is committed to educating the public about drowning prevention with their Safer 3 wrapped ambulance.

If we all work together in the epidemic of drowning, we can achieve great things. This blog post by Rebecca Wear Robinson tells us how we can do it on Sunday, February 23rd.

We are happy to announce the new Safer 3 Costume Loaner Program! You can now request the costumes for use for events at your swim school, community events, preschool/elementary school presentations and more!

Two Girl Scouts are spreading the Safer 3 drowning prevention message in their community. We are proud of these girls!

A timely blog post from Rebecca Wear Robinson on Valentine's Day.

The Safer 3 Water Safety Challenge serves as a way to promote the Safer 3 message to the greater community, showcase what students are learning in the pool, involve the local water safety groups and secure media coverage for all of the above.

Life jackets can be bulky, uncomfortable, and less than fashionable. But there's one crucial fact to remember: Life jackets save lives.

The fear of a child wandering off afflicts every parent, but that fear can be all-encompassing for the parents of children with autism, especially around water.

This comprehensive report comes directly from USA Swimming. The report is current through the end of September 2013.

The risk of drowning is always present, no matter the calendar month. The risks are different given the time of year, but the risk is always present.

Congratulations to Safer 3 Water Safety Foundation President Jim Spiers for his recent winning of the United States Swim School Association Humanitarian Award.

Thank you to everyone who supported the 11th Annual Ocean Swim. We are proud to announce that this year's swim raised a record amount of money for the foundation. The generosity of our sponsors, donors and swimmers helped us raise more than $30,000.

Safer 3 had the opportunity to talk with this mom about her son's near-drowning incident. A Safer Response saved his life.

Even when children have had formal swimming lessons, constant and careful supervision when they are in the water is important.

A must read article for all families from the Orange County Register. Read this article and then share this article with friends and family. We need to get the message out that a drowning can happen to anyone.

It is with great sadness that we announce the unexpected death of Safer 3 Founding Board Member Tyler Brewer.

Vacations allow us to relax and getaway from everyday stresses of life. However, vacation is never a time for relaxed water safety rules.

Stop Drowning Now was honored to be apart of the production of this important segment. As you enjoy any activity around the water with your family, make sure to designate a Water Watcher. #StopDrowningNow